Digital Narrative & Design Specialist





Do you have an eye for detail? Does the data speak to you? Then we should talk. Master Spas is looking for a Digital Narrative & Design Specialist to craft and execute high-impact digital marketing campaigns. You’ll write and design emails, lead nurturing sequences, and develop sales funnels that drive engagement, build trust, and boost conversions.


This role is perfect for someone who thrives at the intersection of creative thinking and performance metrics. Success means delivering cohesive, results-driven campaigns that align with our brand and business goals.



If you turn insights into action and design into results, we want to hear from you.

Essential Duties and Responsibilities

  • Collaborate with the marketing team to write and design visually impactful email marketing strategies.
  • Develop copy and design visually engaging content, develop version-optimized campaign assets for email, web, and digital funnels.
  • Continuously test and refine campaigns to improve performance metrics such as open rates and click-through rates.
  • Conduct audience and competitor research to inform design direction and messaging.
  • Design email communications tailored for our dealer network, ensuring brand consistency.
  • Contribute creative ideas, provide feedback, and celebrate team achievements.
  • Present campaign concepts and strategic design recommendations to stakeholders.
  • Stay current on digital copy techniques, design trends, tools, and best practices.
  • Create and maintain monthly performance reports to track campaign effectiveness.
  • Provide design support for websites, ads, videos, and other marketing initiatives as needed.

Qualifications

  • Bachelor’s degree in graphic design, marketing, a related field, or equivalent experience.
  • Proven experience in digital design and campaign creation.
  • Strong alignment with Master Spas’ Mission, Vision, and Core Values.
  • A collaborative team player who is humble, driven, and emotionally intelligent.
  • Familiarity with SB7 framework and content marketing principles.
  • Experience with CMS and EMS platforms such as Klaviyo, Constant Contact, and Keap/Infusionsoft.
  • Detail-oriented and organized, with the ability to manage multiple projects simultaneously.
  • Skilled in producing error-free, brand-aligned digital assets.
  • Strong copywriting, visual storytelling, layout design, and analytical abilities.

JOB TYPE:
Full Time

SCHEDULE:

Monday–Thursday: 7:00 AM – 5:00 PM (1-hour unpaid lunch) & Friday: 8:00 AM – 12:00 PM

COMPENSATION:

Based on experience

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